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January 6, 2022

See how we precisely control Mini LED screens for exceptional dynamic range.
The unique XR Backlight Master Drive technology uses a Sony-developed local dimming algorithm to control thousands of tiny, high-dense LEDs with absolute precision and independence.
This is how they can display unprecedented dynamic range with incredibly deep blacks and dazzling lights.

Learn more:
sony.net/bravia-xr-series

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"Sony" and "BRAVIA" are trademarks of Sony Corporation.
Visual effects and UI are simulated.
Model availabilty and design vary by region.

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